Friday, 12 December 2014

Ethics in data journalism: mass data gathering – scraping, FOI and deception

Mass data gathering – scraping, FOI, deception and harm

The data journalism practice of ‘scraping’ – getting a computer to capture information from online sources – raises some ethical issues around deception and minimisation of harm. Some scrapers, for example, ‘pretend’ to be a particular web browser, or pace their scraping activity more slowly to avoid detection. But the deception is practised on another computer, not a human – so is it deception at all? And if the ‘victim’ is a computer, is there harm?

The tension here is between the ethics of virtue (“I do not deceive”) and teleological ethics (good or bad impact of actions). A scraper might include a small element of deception, but the act of scraping (as distinct from publishing the resulting information) harms no human. Most journalists can live with that.

The exception is where a scraper makes such excessive demands on a site that it impairs that site’s performance (because it is repetitively requesting so many pages in a small space of time). This not only negatively impacts on the experience of users of the site, but consequently the site’s publishers too (in many cases sites will block sources of heavy demand, breaking the scraper anyway).

Although the harm may be justified against a wider ‘public good’, it is unnecessary: a well designed scraper should not make such excessive demands, nor should it draw attention to itself by doing so. The person writing such a scraper should ensure that it does not run more often than is necessary, or that it runs more slowly to spread the demands on the site being scraped. Notably in this regard, ProPublica’s scraping project Upton “helps you be a good citizen [by avoiding] hitting the site you’re scraping with requests that are unnecessary because you’ve already downloaded a certain page” (Merrill, 2013).

Attempts to minimise that load can itself generate ethical concerns. The creator of seminal data journalism projects chicagocrime.org and Everyblock, Adrian Holovaty, addresses some of these in his series on ‘Sane data updates’ and urges being upfront about

    “which parts of the data might be out of date, how often it’s updated, which bits of the data are updated … and any other peculiarities about your process … Any application that repurposes data from another source has an obligation to explain how it gets the data … The more transparent you are about it, the better.” (Holovaty, 2013)

Publishing scraped data in full does raise legal issues around the copyright and database rights surrounding that information. The journalist should decide whether the story can be told accurately without publishing the full data.

Issues raised by scraping can also be applied to analogous methods using simple email technology, such as the mass-generation of Freedom of Information requests. Sending the same FOI request to dozens or hundreds of authorities results in a significant pressure on, and cost to, public authorities, so the public interest of the question must justify that, rather than its value as a story alone. Journalists must also check the information is not accessible through other means before embarking on a mass-email.

Source: http://onlinejournalismblog.com/2013/09/18/ethics-in-data-journalism-mass-data-gathering-scraping-foi-and-deception/

Tuesday, 9 December 2014

The Hubcast #4: A Guide to Boston, Scraping Local Leads, & Designers.Hubspot.com

The Hubcast Podcast Episode 004

Welcome back to The Hubcast folks! As mentioned last week, this will be a weekly podcast all about HubSpot news, tips, and tricks. Please also note the extensive show notes below including some new HubSpot video tutorials created by George Thomas.

Show Notes:

Inbound 2014

THE INSIDER’S GUIDE TO BOSTON

Boston Guide


On September 15-18, the Boston Convention & Exhibition Center will be filled with sales and marketing professionals for INBOUND 2014. Whether this will be your first time visiting Boston, you’ve visited Boston in the past, or you’ve lived in the city for years, The Insider’s Guide to Boston is your go-to guide for enjoying everything the city has to offer. Click on a persona below to get started.

Are you the The Brewmaster – The Workaholic – The Chillaxer?

Check out the guide here

HubSpot Tips & Tricks

Prospects Tool – Scrape Local Leads
Prospects Tool


This weeks tip / trick is how to silence some of the noise in your prospect tool. Sometimes you might have need to just look at local leads for calls or drop offs. We show you how to do that and much more with the HubSpot Prospects Tool.

Watch the tutorial here

HubSpot Strategy
Crack down on your sites copy.

We talk about how your home page and about pages are talking to your potential customers in all the wrong ways. Are you the me, me, me person at the digital party? Or are you letting people know how their problems can be solved by your products or services.

HubSpot Updates
(Each week on the Hubcast, George and Marcus will be looking at HubSpot’s newest updates to their software. And in this particular episode, we’ll be discussing 2 of their newest updates)
Default Contact Properties

You can now choose a default option on contact properties that sets a default value for that property that can be applied across your entire contacts database. When creating or editing a new contact property in Contacts Settings, you’ll see a new default option next to the labels on properties with field types “Dropdown,” “Radio Select” and “Single On/Off Checkbox”.

Default Contact Properties

When you set a contact property as “default”, all contacts who don’t have any value set for this property will adopt the default value you’ve selected. In the example above, we’re creating a property to track whether your contact uses a new feature. Initially, all of them would be “No,” and that’s the default property that will be applied database-wide. As a result, this’ll get stamped on each contact record the value wasn’t present on.

Now, when you want to apply a contact property across multiple contacts, you don’t have to create a list of those contacts and then create a workflow that stamps that contact property across those contacts. This new feature allows you to bypass those steps by using the “default” option on new contact properties you create.

Watch the tutorial here
RSS Module with Images

Now available is a new option within modules in the template builder that will allow you to easily add a featured image to an RSS module. This module will show a blog post’s featured image next to the feed of recent blog content. If you are a marketer, all you need to do is simply check the “Featured Image” box off in the RSS Listing module to display a list of recent COS blog posts with images on any page. No developers or code necessary to do this!

If you are a designer and want to add additional styling to an RSS module with images, you can do so using HubL tokens.

Here is documentation on how to get started.

Default Contact Properties
Watch the tutorial here

HubSpot Wishlist

 The HubSpot Keywords Tool


Why oh why!!!! Hubspot why can we only have 1,000 keywords in our keywords tool? We talk about how for many companies a 1,000 keywords dont just cut it. For example Yale applaince can easily blow through those keywords.

Source: http://www.thesaleslion.com/hubcast-podcast-004/

Monday, 1 December 2014

Web Scraping’s 2013 Review – part 2

As promised we came back with the second part of this year’s web scraping review. Today we will focus not only on events of 2013 that regarded web scraping but also Big data and what this year meant for this concept.

First of all, we could not talked about the conferences in which data mining was involved without talking about TED conferences. This year the speakers focused on the power of data analysis to help medicine and to prevent possible crises in third world countries. Regarding data mining, everyone agreed that this is one of the best ways to obtain virtual data.

Also a study by MeriTalk  a government IT networking group, ordered by NetApp showed this year that companies are not prepared to receive the informational revolution. The survey found that state and local IT pros are struggling to keep up with data demands. Just 59% of state and local agencies are analyzing the data they collect and less than half are using it to make strategic decisions. State and local agencies estimate that they have just 46% of the data storage and access, 42% of the computing power, and 35% of the personnel they need to successfully leverage large data sets.

Some economists argue that it is often difficult to estimate the true value of new technologies, and that Big Data may already be delivering benefits that are uncounted in official economic statistics. Cat videos and television programs on Hulu, for example, produce pleasure for Web surfers — so shouldn’t economists find a way to value such intangible activity, whether or not it moves the needle of the gross domestic product?

We will end this article with some numbers about the sumptuous growth of data available on the internet.  There were 30 billion gigabytes of video, e-mails, Web transactions and business-to-business analytics in 2005. The total is expected to reach more than 20 times that figure in 2013, with off-the-charts increases to follow in the years ahead, according to researches conducted by Cisco, so as you can see we have good premises to believe that 2014 will be at least as good as 2013.

Source:http://thewebminer.com/blog/2013/12/

Friday, 28 November 2014

Scraping R-bloggers with Python – Part 2

In my previous post I showed how to write a small simple python script to download the pages of R-bloggers.com. If you followed that post and ran the script, you should have a folder on your hard drive with 2409 .html files labeled post1.html , post2.html and so forth. The next step is to write a small script that extract the information we want from each page, and store that information in a .csv file that is easily read by R. In this post I will show how to extract the post title, author name and date of a given post and store it in a .csv file with a unique id.

To do this open a document in your favorite python editor (I like to use aquamacs) and name it: extraction.py. As in the previous post we start by importing the modules that we will use for the extraction:

from BeautifulSoup import BeautifulSoup

import os
import re

As in the previous post we will be using the BeautifulSoup module to extract the relevant information from the pages. The os module is used to get a list of file from the directory where we have saved the .html files, and finally the re module allows us to use regular expressions to format the titles that include a comma value or a newline value (\n). We need to remove these as they would mess up the formatting of the .csv file.

After having read in the modules, we need to get a list of files that we can iterate over. First we need to specify the path were the files are saved, and then we use the os module to get all the filenames in the specified directory:

path = "/Users/thomasjensen/Documents/RBloggersScrape/download"

listing = os.listdir(path)

It might be that there are other files in the given directory, hence we apply a filter, in shape of a list comprehension, to weed out any file names that do not match our naming scheme:

listing = [name for name in listing if re.search(r"post\d+\.html",name) != None]

Notice that a regular expression was used to determine whether a given name in the list matched our naming scheme. For more on regular expressions have a look at this site.

The final steps in preparing our extraction is to change the working directory to where we have our .html files, and create an empty dictionary:

os.chdir(path)
data = {}

Dictionaries are one of the great features of Python. Essentially a dictionary is a mapping of a key to a specific value, however the fact that dictionaries can be nested within each other, allows us to create data structures similar to R’s data frames.

Now we are ready to begin extracting information from our downloaded pages. Much as in the previous post, we will loop over all the file names, read each file into Python and create a BeautifulSoup object from the file:

for page in listing:
    site = open(page,"rb")
    soup = BeautifulSoup(site)

In order to store the values we extract from a given page, we update the dictionary with a unique key for the page. Since our naming scheme made sure that each file had a unique name, we simply remove the .html part from the page name, and use that as our key:

key = re.sub(".html","",page)

data.update({key:{}})

This will create a mapping between our key and an empty dictionary, nested within the data dictionary. Once this is done we can start extract information and store it in our newly created nested dictionary. The content we want is located in the main column, which has the id tag “leftcontent” in the html code. To get at this we use find() function on soup object created above:

content = soup.find("div", id = "leftcontent")

The first “h1” tag in our content object contains the title, so again we will use the find() function on the content object, to find the first “h1” tag:

title = content.findNext("h1").text

To get the text within the “h1” tag the .text had been added to our search with in the content object.

To find the author name, we are lucky that there is a class of “div” tags called “meta” which contain a link with the author name in it. To get the author name we simply find the meta div class and search for a link. Then we pull out the text of the link tag:

author = content.find("div",{"class":"meta"}).findNext("a").text

Getting the date is a simple matter as it is nested within div tag with the class “date”:

date = content.find("div",{"class":"date"}).text

Once we have the three variables we put them in dictionaries that are nested within the nested dictionary we created with the key:

data[key]["title"] = title
data[key]["author"] = author
data[key]["date"] = date

Once we have run the loop and gone through all posts, we need to write them in the right format to a .csv file. To begin with we open a .csv file names output:

output = open("/Users/thomasjensen/Documents/RBloggersScrape/output.csv","wb")

then we create a header that contain the variable names and write it to the output.csv file as the first row:

variables = unicode(",".join(["id","date","author","title"]))
header = variables + "\n"
output.write(header.encode("utf8"))

Next we pull out all the unique keys from our dictionary that represent individual posts:

keys = data.keys()

Now it is a simple matter of looping through all the keys, pull out the information associated with each key, and write that information to the output.csv file:

for key in keys:
    print key
    id = key
    date = re.sub(",","",data[key]["date"])
    author = data[key]["author"]
    title = re.sub(",","",data[key]["title"])
    title = re.sub("\\n","",title)
    linelist = [id,date,author,title]
    linestring = unicode(",".join(linelist))
    linestring = linestring + "\n"
    output.write(linestring.encode("utf-8"))

Notice that we first create four variables that contain the id, date, author and title information. With regards to the title we use two regular expressions to remove any commas and “\n” from the title, as these would create new columns or new line breaks in the output.csv file. Finally we put the variables together in a list, and turn the list into a string with the list items separated by a comma. Then a linebreak is added to the end of the string, and the string is written to the output.csv file. As a last step we close the file connection:

output.close()

And that is it. If you followed the steps you should now have a csv file in your directory with 2409 rows, and four variables – ready to be read into R. Stay tuned for the next post which will show how we can use this data to see how R-bloggers has developed since 2005. The full extraction script is shown below:

from BeautifulSoup import BeautifulSoup

import os
import re

 path = "/Users/thomasjensen/Documents/RBloggersScrape/download"
 listing = os.listdir(path)

listing = [name for name in listing if re.search(r"post\d+\.html",name) != None]
 os.chdir(path)
 data = {}
 for page in listing:
site = open(page,"rb")
soup = BeautifulSoup(site)
key = re.sub(".html","",page)
print key
data.update({key:{}})
 content = soup.find("div", id = "leftcontent")
title = content.findNext("h1").text
author = content.find("div",{"class":"meta"}).findNext("a").text
date = content.find("div",{"class":"date"}).text
data[key]["title"] = title
data[key]["author"] = author
data[key]["date"] = date

 output = open("/Users/thomasjensen/Documents/RBloggersScrape/output.csv","wb")

 keys = data.keys()
 variables = unicode(",".join(["id","date","author","title"]))
 header = variables + "\n"
 output.write(header.encode("utf8"))
 for key in keys:
print key
id = key
date = re.sub(",","",data[key]["date"])
author = data[key]["author"]
title = re.sub(",","",data[key]["title"])
title = re.sub("\\n","",title)
linelist = [id,date,author,title]
linestring = unicode(",".join(linelist))
linestring = linestring + "\n"
output.write(linestring.encode("utf-8"))
 output.close()

Source: http://www.r-bloggers.com/scraping-r-bloggers-with-python-part-2/

Thursday, 27 November 2014

Data Mining and Frequent Datasets

I've been doing some work for my exams in a few days and I'm going through some past papers but unfortunately there are no corresponding answers. I've answered the question and I was wondering if someone could tell me if I am correct.

My question is

    (c) A transactional dataset, T, is given below:
    t1: Milk, Chicken, Beer
    t2: Chicken, Cheese
    t3: Cheese, Boots
    t4: Cheese, Chicken, Beer,
    t5: Chicken, Beer, Clothes, Cheese, Milk
    t6: Clothes, Beer, Milk
    t7: Beer, Milk, Clothes

    Assume that minimum support is 0.5 (minsup = 0.5).

    (i) Find all frequent itemsets.

Here is how I worked it out:

    Item : Amount
    Milk : 4
    Chicken : 4
    Beer : 5
    Cheese : 4
    Boots : 1
    Clothes : 3

Now because the minsup is 0.5 you eliminate boots and clothes and make a combo of the remaining giving:

    {items} : Amount
    {Milk, Chicken} : 2
    {Milk, Beer} : 4
    {Milk, Cheese} : 1
    {Chicken, Beer} : 3
    {Chicken, Cheese} : 3
    {Beer, Cheese} : 2

Which leaves milk and beer as the only frequent item set then as it is the only one above the minsup?

data mining

Nanor

3 Answers

There are two ways to solve the problem:

    using Apriori algorithm
    Using FP counting

Assuming that you are using Apriori, the answer you got is correct.

The algorithm is simple:

First you count frequent 1-item sets and exclude the item-sets below minimum support.

Then count frequent 2-item sets by combining frequent items from previous iteration and exclude the item-sets below support threshold.

The algorithm can go on until no item-sets are greater than threshold.

In the problem given to you, you only get 1 set of 2 items greater than threshold so you can't move further.

There is a solved example of further steps on Wikipedia here.

You can refer "Data Mining Concepts and Techniques" by Han and Kamber for more examples.

141

There is more than two algorithms to solve this problem. I will just mention a few of them: Apriori, FPGrowth, Eclat, HMine, DCI, Relim, AIM, etc. –  Phil Mar 5 '13 at 7:18

OK to start, you must first understand, data mining (sometimes called data or knowledge discovery) is the process of analyzing data from different perspectives and summarizing it into useful information - information that can be used to increase revenue, cuts costs, or both. Data mining software is one of a number of analytical tools for analyzing data. It allows users to analyze data from many different dimensions or angles, categorize it, and summarize the relationships identified. Technically, data mining is the process of finding correlations or patterns among dozens of fields in large relational databases.

Now, the amount of raw data stored in corporate databases is exploding. From trillions of point-of-sale transactions and credit card purchases to pixel-by-pixel images of galaxies, databases are now measured in gigabytes and terabytes. (One terabyte = one trillion bytes. A terabyte is equivalent to about 2 million books!) For instance, every day, Wal-Mart uploads 20 million point-of-sale transactions to an A&T massively parallel system with 483 processors running a centralized database.

Raw data by itself, however, does not provide much information. In today's fiercely competitive business environment, companies need to rapidly turn these terabytes of raw data into significant insights into their customers and markets to guide their marketing, investment, and management strategies.

Now you must understand that association rule mining is an important model in data mining. Its mining algorithms discover all item associations (or rules) in the data that satisfy the user-specified minimum support (minsup) and minimum confidence (minconf) constraints. Minsup controls the minimum number of data cases that a rule must cover. Minconf controls the predictive strength of the rule.

Since only one minsup is used for the whole database, the model implicitly assumes that all items in the data are of the same nature and/or have similar frequencies in the data. This is, however, seldom the case in real- life applications. In many applications, some items appear very frequently in the data, while others rarely appear. If minsup is set too high, those rules that involve rare items will not be found. To find rules that involve both frequent and rare items, minsup has to be set very low.

This may cause combinatorial explosion because those frequent items will be associated with one another in all possible ways. This dilemma is called the rare item problem. This paper proposes a novel technique to solve this problem. The technique allows the user to specify multiple minimum supports to reflect the natures of the items and their varied frequencies in the database. In rule mining, different rules may need to satisfy different minimum supports depending on what items are in the rules.

Given a set of transactions T (the database), the problem of mining association rules is to discover all association rules that have support and confidence greater than the user-specified minimum support (called minsup) and minimum confidence (called minconf).

I hope that once you understand the very basics of data mining that the answer to this question shall become apparent.

1

The Apriori algorithm is based on the idea that for a pair o items to be frequent, each individual item should also be frequent. If the hamburguer-ketchup pair is frequent, the hamburger itself must also appear frequently in the baskets. The same can be said about the ketchup.

So for the algorithm, it is established a "threshold X" to define what is or it is not frequent. If an item appears more than X times, it is considered frequent.

The first step of the algorithm is to pass for each item in each basket, and calculate their frequency (count how many time it appears). This can be done with a hash of size N, where the position y of the hash, refers to the frequency of Y.

If item y has a frequency greater than X, it is said to be frequent.

In the second step of the algorithm, we iterate through the items again, computing the frequency of pairs in the baskets. The catch is that we compute only for items that are individually frequent. So if item y and item z are frequent on itselves, we then compute the frequency of the pair. This condition greatly reduces the pairs to compute, and the amount of memory taken.

Once this is calculated, the frequencies greater than the threshold are said frequent itemset.

Source: http://stackoverflow.com/questions/14164853/data-mining-and-frequent-datasets?rq=1

Monday, 24 November 2014

4 Data Mining Tips to Scrap Real Estate Data; Innovative Way to Give Realty Business a boost!

Internet has become a huge source of data – in fact; it has turned into a goldmine for the marketers, from where they can easily dig the useful data!

    Web scraping has become a norm in today’s competitive era, where one with maximum and relevant information wins the race!

Real Estate Data Extraction and Scraping Service

It has helped many industries to carve a niche in the market; especially real estate – Scraping real estate data has been of great help for professionals to reach out to a large number of people and gather reliable property data. However, there are some people for whom web scraping is still an alien concept; most probably because most of its advantages are not discussed.

    There are institutions, companies and organizations, entrepreneurs, as well as just normal citizens generating an extraordinary amount of information every day. Property information extraction can be effectively used to get an idea about the customer psyche and even generate valuable lead to further the business.

In addition to this, data mining has also some of following uses making it an indispensable part of marketing.

Gather Properties Details from Different Geographical Locations

You are an estate agent and want to expand your business to the neighboring city or state. But, then you are short of information. You are completely aware of the properties in the vicinity and in your town; however, with data mining services will help you to get an idea about the properties in the other state. You can also approach probable clients and increase your database to offer extensive services.

Online Offers and Discounts are just a Click Away

Now, it is tough to deal with the clients, show them the property of their choice and again act as a mediator between the buyer and seller. In all this, it becomes almost difficult to take a look at some special discounts or offers. With the data mining services, you can get an insight into these amazing offers. Thus, you can plan a move or even provide your client an amazing deal.

What people are talking about – Easy Monitoring of your Online Reputation

Internet has become a melting pot where different people come together. In fact, it provides a huge platform where people discuss about their likes and dislikes. When you dig into such online forums, you can get an idea of reputation that you or your firm holds. You can know what people think about you and where you require to buck up and where you need to slow down.

A Chance to Know your Competitors Better!

Last, but not the least, you can keep an eye on the competitor.  Real Estate is getting more competitive; and therefore, it is important to have knowledge about your competitors to get an upper hand. It will help you to plan your moves and strategize with more ease. Moreover, you also know what is that “something” that your competitor does not have and you have, with can be subtly highlighted.

Property information extraction can prove to be the most fruitful method to get a cutting edge in the industry.

Source: http://www.hitechbposervices.com/blog/4-data-mining-tips-to-scrap-real-estate-data-innovative-way-to-give-realty-business-a-boost/

Thursday, 20 November 2014

Web Scraping for Fun & Profit

There’s a number of ways to retrieve data from a backend system within mobile projects. In an ideal world, everything would have a RESTful JSON API – but often, this isn’t the case.Sometimes, SOAP is the language of the backend. Sometimes, it’s some proprietary protocol which might not even be HTTP-based. Then, there’s scraping.

Retrieving information from web sites as a human is easy. The page communicates information using stylistic elements like headings, tables and lists – this is the communication protocol of the web. Machines retrieve information with a focus on structure rather than style, typically using communication protocols like XML or JSON. Web scraping attempts to bridge this human protocol into a machine-readable format like JSON. This is what we try to achieve with web scraping.

As a means of getting to data, it don’t get much worse than web scraping. Scrapers were often built with Regular Expressions to retrieve the data from the page. Difficult to craft, impossible to maintain, this means of retrieval was far from ideal. The risks are many – even the slightest layout change on a web page can upset scraper code, and break the entire integration. It’s a fragile means for building integrations, but sometimes it’s the only way.

Having built a scraper service recently, the most interesting observation for me is how far we’ve come from these “dark days”. Node.js, and the massive ecosystem of community built modules has done much to change how these scraper services are built.

Effectively Scraping Information

Websites are built on the Document Object Model, or DOM. This is a tree structure, which represents the information on a page.By interpreting the source of a website as a DOM, we can retrieve information much more reliably than using methods like regular expression matching. The most popular method of querying the DOM is using jQuery, which enables us to build powerful and maintainable queries for information. The JSDom Node module allows us to use a DOM-like structure in serverside code.

For purpose of Illustration, we’re going to scrape the blog page of FeedHenry’s website. I’ve built a small code snippet that retrieves the contents of the blog, and translates it into a JSON API. To find the queries I need to run, first I need to look at the HTML of the page. To do this, in Chrome, I right-click the element I’m looking to inspect on the page, and click “Inspect Element”.

Screen Shot 2014-09-30 at 10.44.38

Articles on the FeedHenry blog are a series of ‘div’ elements with the ‘.itemContainer’ class

Searching for a pattern in the HTML to query all blog post elements, we construct the `div.itemContainer` query. In jQuery, we can iterate over these using the .each method:

var posts = [];

$('div.itemContainer').each(function(index, item){

  // Make JSON objects of every post in here, pushing to the posts[] array

});

From there, we pick off the heading, author and post summary using a child selector on the original post, querying the relevant semantic elements:

    Post Title, using jQuery:

    $(item).find('h3').text()trim() // trim, because titles have white space either side

    Post Author, using jQuery:

    $(item).find('.catItemAuthor a').text()

    Post Body, using jQuery:

    $(item).find('p').text()

Adding some JSDom magic to our snippet, and pulling together the above two concept (iterating through posts, and picking off info from each post), we get this snippet:

var request = require('request'),

jsdom = require('jsdom');

jsdom.env(

  "http://www.feedhenry.com/category/blog",

  ["http://code.jquery.com/jquery.js"],

  function (errors, window) {

    var $ = window.$, // Alias jQUery

    posts = [];

    $('div.itemContainer').each(function(index, item){

      item = $(item); // make queryable in JQ

      posts.push({

        heading : item.find('h3').text().trim(),

        author : item.find('.catItemAuthor a').text(),

        teaser : item.find('p').text()

      });

    });

    console.log(posts);

  }

);

A note on building CSS Queries

As with styling web sites with CSS, building effective CSS queries is equally as important when building a scraper. It’s important to build queries that are not too specific, or likely to break when the structure of the page changes. Equally important is to pick a query that is not too general, and likely to select extra data from the page you don’t want to retrieve.

A neat trick for generating the relevant selector statement is to use Chrome’s “CSS Path” feature in the inspector. After finding the element in the inspector panel, right click, and select “Copy CSS Path”. This method is good for individual items, but for picking repeating patterns (like blog posts), this doesn’t work though. Often, the path it gives is much too specific, making for a fragile binding. Any changes to the page’s structure will break the query.

Making a Re-usable Scraping Service

Now that we’ve retrieved information from a web page, and made some JSON, let’s build a reusable API from this. We’re going to make a FeedHenry Blog Scraper service in FeedHenry3. For those of you not familiar with service creation, see this video walkthrough.

We’re going to start by creating a “new mBaaS Service”, rather than selecting one of the off-the-shelf services. To do this, we modify the application.js file of our service to include one route, /blog, which includes our code snippet from earlier:

// just boilerplate scraper setup

var mbaasApi = require('fh-mbaas-api'),

express = require('express'),

mbaasExpress = mbaasApi.mbaasExpress(),

cors = require('cors'),

request = require('request'),

jsdom = require('jsdom');

var app = express();

app.use(cors());

app.use('/sys', mbaasExpress.sys([]));

app.use('/mbaas', mbaasExpress.mbaas);

app.use(mbaasExpress.fhmiddleware());

// Our /blog scraper route

app.get('/blog', function(req, res, next){

  jsdom.env(

    "http://www.feedhenry.com/category/blog",

    ["http://code.jquery.com/jquery.js"],

    function (errors, window) {

      var $ = window.$, // Alias jQUery

      posts = [];

      $('div.itemContainer').each(function(index, item){

        item = $(item); // make queryable in JQ

        posts.push({

          heading : item.find('h3').text().trim(),

          author : item.find('.catItemAuthor a').text(),

          teaser : item.find('p').text()

        });

      });

      return res.json(posts);

    }

  );

});

app.use(mbaasExpress.errorHandler());

var port = process.env.FH_PORT || process.env.VCAP_APP_PORT || 8001;

var server = app.listen(port, function() {});

We’re also going to write some documentation for our service, so we (and other developers) can interact with it using the FeedHenry discovery console. We’re going to modify the README.md file to document what we’ve just done using API Blueprint documentation format:

# FeedHenry Blog Web Scraper

This is a feedhenry blog scraper service. It uses the `JSDom` and `request` modules to retrieve the contents of the FeedHenry developer blog, and parse the content using jQuery.

# Group Scraper API Group

# blog [/blog]

Blog Endpoint

## blog [GET]

Get blog posts endpoint, returns JSON data.

+ Response 200 (application/json)

    + Body

            [{ blog post}, { blog post}, { blog post}]

We can now try out the scraper service in the studio, and see the response:

Scraping – The Ultimate in API Creation?

Now that I’ve described some modern techniques for effectively scraping data from web sites, it’s time for some major caveats. First,  WordPress blogs like ours already have feeds and APIs available to developers - there’s no need to ever scrape any of this content. Web Scraping is not a replacement for an API. It should be used only as a last resort, after every endeavour to discover an API has already been made. Using a web scraper in a commercial setting requires much time set aside to maintain the queries, and an agreement with the source data is being scraped on to alert developers in the event the page changes structure.

With all this in mind, it can be a useful tool to iterate quickly on an integration when waiting for an API, or as a fun hack project.

Source: http://www.feedhenry.com/web-scraping-fun-profit/